With over 25 years of senior marketing leadership across top CPA, consulting, and financial firms, I’ve built a career helping professionals connect strategy to measurable growth. As Founder and Strategic Marketing Advisor at Fixyr, I work with accounting, tax, and advisory firms across North America to clarify their market positioning, improve client acquisition, and implement scalable marketing systems. I’ve managed over $40M in marketing spend, led and mentored 200+ professionals, and developed strategies adopted by national and regional firms. My expertise spans marketing strategy, competitive intelligence, product development, and digital transformation. As a speaker, coach, and instructor, I’m passionate about simplifying marketing for professionals—helping them focus on what truly drives results. My work is guided by honesty, practicality, and a belief that effective marketing starts with strategy, not tactics.

• https://fixyr.com/pandemic-response-12-steps-you-can-take-to-cut-marketing-costs-without-hurting-your-business/