Michael Barbarita is founder and CEO of Next Step CFO, a seasoned CFO, entrepreneur, and strategic growth authority who has served small businesses since 2007. His real-world experience includes growing a ski retail business from $2.5M to $8M in five years and successfully selling a business for multiple seven figures. Michael is co-author of "Powerful Business Strategies," which outlines his Pathway to Profit framework focusing on the critical 20% of activities that drive 80% of revenue growth. Unlike typical fractional CFOs who focus solely on financial numbers, Michael combines deep financial expertise with strategic implementation of 22 business growth strategies across lead generation, conversion optimization, pricing, and market positioning. Serving diverse industries including trades, manufacturing, and services, he has consistently helped business owners achieve market dominance, solve critical cash flow challenges, and transform struggling companies into profitable enterprises through his unique blend of financial acumen and strategic vision.

• https://thesixfigurecoach.com/deciding-on-a-partner-from-michael-barbarita/