Course Details

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Course Description

Business Development and growth are crucial to the health of accounting firms and an important factor in the track to partnership for individuals. While Business Development can be an intimidating topic, learning the proper fundamentals and a framework are the keys to success and will simplify your growth strategy. This one-hour session will provide an introduction to the necessary framework for building your business development process and funnel.

Learning objectives

  • Fundamentals of business development and how it relates to sales
  • How to identify potential prospects
  • Understanding your unique differentiators and value drivers
  • Selling your services on value not price
  • Negotiation tactics

About Presenter

Ty Hendrickson, CPA

Partner, The Sales Seed

[email protected]

Ty is a CPA with almost 20 years of experience in both public accounting and sales. Ty worked as an accountant at firms ranging from small to large prior to moving into the accounting technology sector successfully building sales training programs for both Wolters Kluwer and Bloomberg BNA. Working in different areas of the accounting industry, Ty recognized that sales and business development skills are a necessary part of the job of a CPA, but also the most underserved in terms of skill development and training. Ty’s passion is to provide the tools necessary for accountants to not only be successful but also enjoy business development. Ty has a Bachelor’s degree in Accountancy from Transylvania University in Lexington, KY.

After working with accounting professionals for close to 20 years in both the accounting profession as CPAs and in the sales industry selling to the accounting market, the Sales Seed Founders recognized an incredible need for sales coaching and sales framework for those in professional services that are on the leadership track and need to grow a book of business. We developed programs and classes for firms looking to provide the necessary tools and resources to develop their potential leaders and grow their firm.

We recognize that sales can be intimidating, whether that means selling their own services or those of their firm, but this is necessary to move up in a career path. With the proper training and framework in place, becoming a “sales person” is actually very simple.

FAQ

  • To receive CPE credit for the event, you must register for the webcast prior to the start of each program.
  • CPE is available to all eligible participants within 24 hours of each webinar.

Refund/Cancellation Policy

For more information regarding refund, complaint and program cancellation policies, please contact our offices at 646-688-5128

NASBA Approved

MY-CPE LLC 30N GOULd st ste R Sheridan, WY 80801

MY-CPE LLC (Sponsor Id#: 143597) is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.NASBARegistry.org.

upcoming Live CPE Webinars

LLC Classifications & Elections
Monday, August 26, 2019 | 01:00 PM EDT View Details/Register
United States Taxation of Foreign Real Estate Investors
Tuesday, August 27, 2019 | 11:00 AM EDT View Details/Register
The Real Truth about Reverse Mortgages
Wednesday, August 28, 2019 | 01:00 PM EDT View Details/Register
Email Extinguisher - Simple Steps to Shrink the Inbox
Wednesday, August 28, 2019 | 03:00 PM EDT View Details/Register
Understanding Credit and Credit Repair
Thursday, August 29, 2019 | 11:30 AM EDT View Details/Register
  • Cost FREE
  • CPE Credits 1
  • Subject Area Business Management and Organization
  • Course Level Basic
  • Instructional Method group internet based
  • Prerequisites None
  • Advanced Preparation None
  • Who should attend? Business Owner Others CPA - Small Firm CPA - Mid Size Firm CPA - Large Firm Accounting Firm Tax Firm Young CPA CPA in Business Entrepreneurial Accountant Entrepreneurial CPA
  • Handout Material Download

upcoming Live CPE Webinars

LLC Classifications & Elections
Monday, August 26, 2019 | 01:00 PM EDT View Details/Register
United States Taxation of Foreign Real Estate Investors
Tuesday, August 27, 2019 | 11:00 AM EDT View Details/Register
The Real Truth about Reverse Mortgages
Wednesday, August 28, 2019 | 01:00 PM EDT View Details/Register
Email Extinguisher - Simple Steps to Shrink the Inbox
Wednesday, August 28, 2019 | 03:00 PM EDT View Details/Register
Understanding Credit and Credit Repair
Thursday, August 29, 2019 | 11:30 AM EDT View Details/Register

my-cpe.com (Sponsor Id#: 143597) is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit.