CPE PACKAGES (Incl. Ethics) for Multiple States and Qualifications @ $4/credit. CLICK HERE to view.

6 Local SEO Myths that Need Busting for Businesses and Firms

  • CPA (CA)
  • CPA (US)
  • CVA
  • TEP
  • CFE
6 Local SEO Myths that Need Busting for Businesses and Firms

1 Credit


Subject Area

Communications & Marketing

Webinar Qualifies For

1 CPE credit of Communication and Marketing for all CPAs

1 CPD credit (Verifiable) for Canadian CPAs

1 General Educational credit for Tax Professionals / Bookkeepers / Accountants

Upcoming Webinars

Course Description

In an era of smartphones and on-demand everything, local businesses are collectively coming to a rather daunting understanding—online reviews could make or break a business. 

The way customers seek out and do business has shifted dramatically over the past few years, and with it, their expectations. Recent studies have shown that customers expect more convenience and technological access than ever before. And they’re more willing to leave a business if their expectations aren’t met. 

If you want to stay competitive and win customers before they even walk into the store, you’ll need to revamp your customer journey from the perspective of a modern consumer. 

In this live CPE webinar for CPAs join Podium experts to learn about 6 local SEO myths that need busting and find out how you can improve your online reputation accordingly. This continuing education course also gives you access to information related to:

  • New consumer trends
  • A guide to improving your GMB listing
  • And a step-by-step on gathering more high-quality reviews 

Learning Objectives

  • To identify ways to improve online business reputation
  • To identify new consumer trends
  • To gain knowledge about gathering online reviews
  • To discuss how to grow business with the help of online reputation

Who Should Attend?

  • Business Owner
  • California Registered Tax Professional
  • CEO
  • Certified Financial Planner
  • Certified Fraud Examiner
  • Certified Information Technology Professionals
  • Certified Public Accountant
  • Certified Valuation Analysts
  • CFO/Controller
  • Chartered Global Management Accountant
  • Chartered Professional Accountant
  • CPA (Industry)
  • CPA - Mid Size Firm
  • CPA - Small Firm
  • CPA in Business
  • Enrolled Agent
  • Entrepreneurial Accountant
  • Entrepreneurial CPA
  • Maryland Tax Preparers
  • Oregon Tax Preparers
  • Personal Financial Specialist
  • Tax Professionals
  • Trust & Estate Tax Professional
  • Young CPA





This was one of the best courses on SEO I have attended. I now understand what SEO means and finally get how important it is to my website. Now I can understand, and be able to read what someone I hire to do this type of work on my site is actually doing and then realize what the analyitcs mean and if it is working.


The best 1 hour I've spent on the subject of SEO. The presenter was outstanding and his topics and delivery were very easy to understand and follow. Tons of actionable items offered.


This is a must-see/watch/participate webinar! If you are starting a business or been in business for some time, you must take this webinar. It helped me in more ways I can count. Looking forward to more content from the presenters in the future


It definitely needs to be offered again. A lot of accountants definitely need to understand what needs to be done to market their business even if they have someone who is marketing their firm


Great instructors


I liked it very much. Fresh. Although they were not accountants, they were sensitive to the needs of our business.