6 Local SEO Myths that Need Busting for Businesses and Firms

4.3 (26)

Matthew Ure

Podium

Tuesday, April 20, 2021 | 03:00 PM EDT

  • CPA Canada
  • CPA
  • CVA
  • TEP
  • CFE

1 Credit

FREE

Subject Area

Communications & Marketing

Webinar Qualifies For

1 CPE credit of Communication and Marketing for all CPAs

1 CPD credit (Verifiable) for Canadian CPAs

1 General Educational credit for Tax Professionals / Bookkeepers / Accountants

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Additional Dates

May 18, 2021 | 01:00 PM EDT Register

Course Description

In an era of smartphones and on-demand everything, local businesses are collectively coming to a rather daunting understanding—online reviews could make or break a business. 

The way customers seek out and do business has shifted dramatically over the past few years, and with it, their expectations. Recent studies have shown that customers expect more convenience and technological access than ever before. And they’re more willing to leave a business if their expectations aren’t met. 

If you want to stay competitive and win customers before they even walk into the store, you’ll need to revamp your customer journey from the perspective of a modern consumer. 

In this live CPE webinar for CPAs join Podium experts to learn about 6 local SEO myths that need busting and find out how you can improve your online reputation accordingly. This continuing education course also gives you access to information related to:

  • New consumer trends
  • A guide to improving your GMB listing
  • And a step-by-step on gathering more high-quality reviews 

Learning Objectives

  • To identify ways to improve online business reputation
  • To identify new consumer trends
  • To gain knowledge about gathering online reviews
  • To discuss how to grow business with the help of online reputation

Who Should Attend?

  • Business Owner
  • California Registered Tax Professional
  • CEO
  • Certified Financial Planner
  • Certified Fraud Examiner
  • Certified Information Technology Professionals
  • Certified Public Accountant
  • Certified Valuation Analysts
  • CFO/Controller
  • Chartered Global Management Accountant
  • Chartered Professional Accountant
  • CPA (Industry)
  • CPA - Mid Size Firm
  • CPA - Small Firm
  • CPA in Business
  • Enrolled Agent
  • Entrepreneurial Accountant
  • Entrepreneurial CPA
  • Maryland Tax Preparers
  • Oregon Tax Preparers
  • Personal Financial Specialist
  • Tax Professionals
  • Trust & Estate Tax Professional
  • Young CPA

Testimonial

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    [average] => 4.3462
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4.3

(26)
46%
42%
12%
0%
0%

TR

Great program, I enjoyed all aspects