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Steven was knowledgeable and thorough in his information about the product and what is offered. He was empathetic to my situation. He went above and beyond answering all of my many questions. Excellent service!
Great service and very patient as I asked several questions. Steven answered all my questions and helped me make the right decision in my subscription purchase. Thank you.
It is what it advertised to be. Professional quality training and CPE tracking and certificates; systems knows AZ CPA CPE requirements and categories. I've needed help on several occasions and the assistance was quick and effective; however, there were some problems with data entry. The assistance sometimes asks for input, but when I try to type it is dissallowed for some reason. On several occasions I had to close the popup to get it out of my way.
Great customer service. Classes are pertinent. Great value
Select the topics of your interest to receive Webinars/Virtual Events/E-Books/Podcasts of your interest.
According to marketing giant Hubspot, 64% of businesses have
“established value propositions”.
Done correctly, a value proposition can give your business a huge
advantage over your competitors. But, here’s the problem, very few businesses
have an effective value proposition.
Recent studies
confirm that only 2.2% of companies have useful value propositions.
This is a huge problem because an ineffective value proposition
can make your ideal customers turn to your competitors simply because they
don’t immediately understand that you offer what they need.
To communicate value to customers, you need more than a list
of features; you must communicate both the practical and emotional benefits
customers will derive and create a story that calls out the most unique and
compelling attributes you offer.
This CPE course will guide you through the process of
identifying which business elements to highlight in your unique value
proposition. You’ll access tools for brainstorming how your offering satisfies
emotional desires, alleviates fears or stresses, and addresses immediate
practical needs, including prompts specifically for B2B companies.
In this CPE webinar, you’ll learn why your unique value
proposition is different than your unique competitive advantage, while also
surveying your competitors’ unique value propositions to better understand what
sets them apart from each other – and what distinct elements your own business
should highlight.
Following are the major topics covered in this CPE webinar:
Founder, EntrepreneurNOW! Networks
Ken Burke, founder and CEO of The EntrepreneurNOW! Network, is a highly successfully serial entrepreneur, sought after guest speaker, mentor, and published author.
Ken's background is in software, which led him to found MarketLive; a market-leading, enterprise class eCommerce software that generates more than $2 billion in annual sales globally through major retailers across the globe. He sold MarketLive to Vista Equity Partners in 2016.
In 2021, Ken authored the book, “Prosper - 5 Keys to Thriving in Business and Life." In addition to his book, Ken has hundreds of published articles, and has spoken at over 300 industry events spanning his 21 years in the eCommerce industry.
As an eLearning Instructor, Ken has more than 30 courses published on major eLearning platforms such as LinkedIn Learning, Forbes, and Future Learn. To check out Ken's courses on LinkedIn Learning visit: https://www.linkedin.com/learning/instructors/entrepreneurnow
Ken graduated with honors from the USC Marshall School of Business with an MBA in Entrepreneurship. The school later awarded him with the honor of Entrepreneur of the Year.
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Pre-requisites
Advance Preparation
MY-CPE LLC, 1600 Highway 6 south, suite 250, sugar land, TX, 77478
MY-CPE LLC (Sponsor Id#: 143597) is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.NASBARegistry.org.
1 Credit
Add to WatchlistThis course is set to be rescheduled shortly. Please fill out the short form below, and we'll let you know as soon as the course becomes available
1. How can I earn Continuing Education credits for live webinars?
A: To earn credits, you must register for the webcast before it begins. Attend the entire live webinar and respond to polling questions if supported.
2. When will I receive my Continuing Education Credit Certificate?
A: You'll receive your certificate within 24 hours after each webinar.
3. What's the basis for credit issuance?
A: Credits are issued on a 50-minute credit hour basis.
4. What if I can't use the polling feature on a web browser?
A: The polling feature is only supported on the Zoom desktop and mobile app. You can provide responses in the chat if needed.
5. Are these live events or recordings?
A: Some events may be recorded, but instructors will be available for questions during/after the webinar.
6. Do myCPE courses meet professional standards?
A: Yes, myCPE meets global Continuing Professional Development (CPD-IES7) standards for various accounting and financial professions. Confirm with your licensing organization if needed.
7. Where can I manage my certificates and credits?
A: You can manage them through your certificate dashboard when logged into your account.
8. Is myCPE accredited for Continuing Professional Education in the United States?
A: Yes, myCPE is accredited by various professional organizations, making it suitable for fulfilling continuing education requirements.
9. Who can take myCPE courses?
A: myCPE courses are suitable for professionals with 100+ designations, including CPAs, CMAs, CFAs, and more.
10. What's the refund and complaint resolution policy?
A: To learn about the refund and complaint resolution policy, click here for details.
CPE
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CPD
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