Limited Period Access to myCPE Prime Unlimited CPE Access starting at $199. Subscribe Now

Marketing Strategy That Sells

  • Accountant
  • CPA (CA)
  • CPA (US)
  • CWS
  • Course Description
  • Course Qualification
  • Presenter
  • FAQ

Course Description

Course Description

Being able to network and meet new business connections is always challenging, but adding the element to do it from home makes it even more challenging. How do you do it? In this course, we will look at the tactics, plans, and processes for becoming more comfortable to market to prospects and how to interact with them (it’s easier than you think). 

This online CPE webinar covers following key topics:

  • Various Marketing Strategies 
  • Identifying marketing opportunities for the company
  • Technology suitable for marketing 
  • Practical tips for business development through marketing 

Learning Objectives

  • To discuss why a market strategy for your CPA company is the key towards development
  • To identify marketing opportunities for your company
  • To discover how to identify what platforms and technologies to focus your efforts on
  • To identify practical solutions for on-going business development

Recommended For

  • This online CPE webinar is recommended for CPAs and other professionals interested in growing their practice by improving their marketing skills

Who Should Attend?

  • Certified Public Accountant (CPA)
  • CPA (Industry)
  • CPA - Mid Size Firm
  • CPA - Small Firm
  • Young CPA

Course Qualification

Webinar Qualifies For

  • 1 CPE Credit of Communications & Marketing for Certified Public Accountants (CPA-US)
  • 1 CPD Credit for Chartered Professional Accountant (CPA Canada)
  • 1 CE Credit for Certified Fiduciary & Investment Risk Specialist (CFIRS)
  • 1 CE Credit for Certified Wealth Strategist (CWS)
  • 1 General Credit for Accountant/Bookkeeper/Tax Professionals

Additional details

  • Course Level :
  • Credits :
  • Instructional Method :
    Group Internet Based
  • Pre-requisites :
  • Advance Preparation :


MY-CPE LLC, 1600 Highway 6 south, suite 250, sugar land, TX, 77478

MY-CPE LLC (Sponsor Id#: 143597) is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website:


About Presenter

Kine And Einy Paulsen

Partner, Kinfizz

Kine Paulsen is a marketing expert, investor, mentor and entrepreneur. She is a partner at kinfizz, a global management consulting company based in Los Angeles. Since 2014, kinfizz has helped companies globally increase sales through improving their marketing strategy with the proprietary method, called blue-penciling. Some of the companies kinfizz has worked with include: Adobe, HP, and Bausch & Lomb.

Kine and her twin sister and business partner, Einy Paulsen, have been featured in various media outlets: Vogue, Glamour, The Wall Street Journal, Forbes, CNBC, TechCrunch, and Entrepreneur. As highly sought-after public speakers, they often give lectures about entrepreneurship and momentum growth around the world, recently at New York University, Generally Assembly, University of Southern California and Innovate Montana. In 2019, the twins published their first book, The Life of Twins: Insights from over 120 twins, friends and family (

Before kinfizz, Kine co-founded a designer 3D glasses company, INGRI:DAHL, which was among other things, was featured during New York Fashion Week and the world premiere of The Great Gatsby.

Kine is an alumnus of the University of Southern California, Marshall School of Business, and New York University. In July 2020 she was appointed by the Governor of Montana to become a Montana Ambassador to serve at his pleasure, and the members of the Montana Ambassadors, to act as official Ambassador of the State of Montana.

About Company


kinfizz is your go-to company for marketing strategy during times of chaos. Be it due to changing times, leadership changes, M&A or new ventures.

Chaos and change, two words that get most people running away from a company. But for us, that is where we excel. Kinfizz has helped companies worldwide since 2014 using a process known as blue-penciling. We have helped solopreneurs to Forbes 500 companies streamline  In effect, we improve sales and marketing processes using existing, internal resources. Kinfizz is located in Los Angeles and our work has been featured in publications such as The Wall Street Journal, Forbes, CNBC, TechCrunch, and Entrepreneur


FAQs content

  • To receive Continuing Education credit for the event, you must register for the webcast prior to the start of each program.
  • Continuing Education Credit Certificate is available to all eligible participants within 24 hours of each webinar.
  • You must attend complete live webinar and respond to all polling questions asked during the webinar. Credits would be issued on 50 minute credit hour basis.
  • Polling feature Not supported: If you are logging in through browser or web portal in the browser ( it doesn’t support the polling feature. Please be advised the current polling feature can only be supported via Zoom desktop and mobile app. You can check the same here :
  • This event may be a recorded rebroadcast of a live event done in past and the instructor will be available to answer your questions during/after the webinar.
  • If you still face the polling problem please don’t panic and provide your response in the chat and we shall consider the same for processing for credits. You can download Zoom by clicking on the mentioned link :
  • Our courses meet the global Continuing Professional Development (CPD-IES7) Standard for Chartered Accountants with International Education Standard 7 (IES 7) set by The International Federation of Accountants (IFAC), the International Accounting Education Standards Board (IAESB) and the Association of Chartered Certified Accountants (ACCA). Based on our accreditation by existing IFAC members and affiliates, we believe learners can count their professionally relevant, verifiable learning activities on myCPE, including taking on demand courses and attending live webinars, toward fulfillment of their verifiable CPD-IES7 requirements. However, if there is any question, we recommend that the individual learner confirm with his/her professional licensing organization before taking myCPE courses for CPD-IES7 credit.
  • You can manage your continuing education certificates and credits through your certificate dashboard which is available when you are logged in to your account (LOGIN)
  • As an accredited provider of Continuing Professional Education in the United States, myCPE online learning platform, courses, and webinars meet the requirements set forth by the Institute of Management Accountants (IMA), an IFAC Member Organization, as well as the National State Boards of Accountancy (NASBA) and the Institute of Internal Auditors (IIA), both IFAC Affiliates. As well as it has been approved by NASBA, Internal Revenue Service (IRS), Certified Financial Planner Board (CFP Board), California Tax Education Council (CTEC), Society of Human Resource Professional (SHRM), Human Resource Certification Institute (HRCI) and many more.Therefore, we believe learners can count their professionally relevant, verifiable learning activities on myCPE, including taking on demand courses and attending live webinars, toward fulfillment of their verifiable continuing education requirement as CPD-IES7 requirements. However, if there is any question, we recommend that the individual learner confirm with his/her professional licensing organization before taking myCPE courses for CPD-IES7 credit.
  • myCPE Courses are taken by : CPA | CMA | CFE | CIA | CPA(Yellow Book)| CFP | CFA | CPA (Govt.) | EA | CRTP | MRTP | ORTP | ABV | CITP | CVA | PFS | CFF and others.

Ratings and Review


26 Ratings



Very Good








Marketing Strategy That Sells


1 Credit

Subject Area

Communications & Marketing

Upcoming Webinars

Mastering IRS Representation
  • 3.7
  • (3)

Oct 05, 2022 | 09:00 AM EDT

Internal and System Controls Overview
  • 4.4
  • (90)

Oct 05, 2022 | 09:30 AM EDT

Excel Accountant : Intro to Macros In-Depth
  • 4.6
  • (110)

Oct 05, 2022 | 10:00 AM EDT

Business Valuations- Market Approach
  • 4.4
  • (16)

Oct 05, 2022 | 10:00 AM EDT

The AICPA’s Fraud Risk Framework
  • 4.5
  • (23)

Oct 05, 2022 | 10:00 AM EDT

AICPA Code of Conduct in the Real World
  • 4.5
  • (3011)

Oct 05, 2022 | 10:00 AM EDT

Everything you need to know - C Corp
  • 4.5
  • (15)

Oct 05, 2022 | 11:00 AM EDT


We use cookies to make your experience on this website better