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Course Level :Basic
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Credits :1
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Instructional Method :Group Internet Based
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Pre-requisites :None
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Advance Preparation :None
Due to the COVID pandemic, many accountants are re-vamping their marketing activities. They reach out through digital space and capture the attention of clients and referral sources.Â
Take stock of your digital resources – website, LinkedIn profile – and consider how to adapt them to the new work from home environment to boost your Marketing activities.
Join Janet Falk in this online CPE webinar for CPAs to consider the options to promote your insights and guidance, consistent with your firm’s practice and budget.
This online CPE webinar covers following key topics:
MY-CPE LLC, 1600 Highway 6 south, suite 250, sugar land, TX, 77478
MY-CPE LLC (Sponsor Id#: 143597) is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.NASBARegistry.org.
Specialist, Falk Communications and Research
Janet Falk is a Communications professional with more than 30 years’ experience in-house, as a consultant and at public relations agencies. As Chief Strategist of Falk Communications and Research, she manages pro-active media outreach and has secured placement of executives and events in local, national and international print and broadcast media. For example, articles in three hotel industry publications generated more than 800 phone calls from hotel industry CFOs inquiring about a client’s services, a far more impactful and economical approach than buying a list of hotel executives for cold-calling. Accountants, attorneys, business executives and consultants rely on her insight, strategy and analysis. Janet is a versatile writer who can prepare newsletters, speeches, presentations and website copy, as well as marketing literature. She has a broad network of contacts among graphic designers, web developers, photographers and printers to meet related client needs.
170 Ratings
TB
Jan 24th, 2022
Very on point topic and great suggestions as to how to better market during COVID times.
RA
Jan 24th, 2022
Overall, it was a positive experience considering that this was my first time on this platform. I learnt a lot from the instructor especially on how to put my Linked-In Profile to shape and other things I need to do aside the profile itself. I'm looking forward to other exciting sessions in the near future and recommend your platform to all my colleagues at work.
JC
Jan 25th, 2022
Great tips
LS
Dec 29th, 2021
NA
AS
Dec 22nd, 2021
The overall experience of this webinar was good and although it wasn't relavant for my current job responsibilities, it was relevant for searching for job opportunities and how you can market yourself and/or business. For example, the instructor touched on how to polish and refine your linked in profile to get more views from employers and other individuals.
1 Credit
Subject Area
Jun 29, 2022 | 09:00 AM EDT
Jun 29, 2022 | 09:30 AM EDT
Jun 29, 2022 | 10:00 AM EDT
Jun 29, 2022 | 10:00 AM EDT
Jun 29, 2022 | 10:00 AM EDT
Jun 29, 2022 | 10:00 AM EDT
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