Profitability Analytics: A Beginner’s Guide

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Profitability Analytics: A Beginner’s Guide

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Ross Maynard

Learning Objectives

To define Profitability Analytics.
To discuss the elements of the Du Pont Profit Tree.
To analyze the main components of Profitability Analytics.
To identify a starter set of KPIs to help assess the performance of their organization.
To explain and apply the steps in a Profitability Analytics review.
To examine structured interviews with individuals in an organization to review performance and identify issues and their root causes.
To identify the importance of the five keys to excellent performance.

Course Description

Profitability analytics is a framework for reviewing the costs, revenues, and performance of an organization and, in particular, its strengths, weaknesses, risks, and opportunities for improvement.

Profitability Analytics has its roots in the Du Pont Profit Tree of financial indicators developed 100 years ago, but it also combines analysis of an organization's performance in marketing, operations, and investment.

Markets and business practices are fast changing, and organizations need to regularly assess how well they are doing, where their strengths and weaknesses are, and how they could improve. Profitability Analytics is a useful framework for this. It explores the performance of an organization from strategy through to delivery and management.

Profitability Analysis provides a robust framework combining data analysis with the exploration of the issues identified by the people in the organization to identify the root causes and help the organization develop strategies to remediate those problems.

Key topics covered in this CPE webinar:

The Origins of Profitability Analytics in the Du Pont Profit Tree
The Evolution of Modern Profitability Analytics
The Profitability Analytics Balanced Scorecard of performance measures
How to conduct a Profitability Analytics review

The course is aimed at small and medium-sized enterprises, but the key elements and principles apply to organizations of all sizes.

Join this CE Finance Webinar will inspire you to examine your own organization's performance in marketing, operations, and resource investment.

Webinar Qualifies For

2 CPE Credit of Finance for Certified Public Accountants (CPA-US)
2 General Credit of Finance for Accountant/Bookkeeper/Tax Professionals
2 CPD Credit of Finance for CPA in Canada
2 CPE Credit of Corporate Finance for Certified Management Accountants (CMA)
2 CPE Credit of Finance for Certified Valuation Analyst (CVA)
2 CPD Credit of Finance for Accredited in Business Valuation (ABV)
2 CPD Credit for Association of Chartered Certified Accountants (ACCA)
2 CPD Credit for Chartered Accountant - ICAEW
2 CE Credit of Financial Planning and Analysis for Certified Treasury Professional (CTP)
2 CPE Credit of Financial accounting for Certified Business Appraiser (CBA)/Master Certified Business Appraiser (MCBA)
2 CE Credit of General finance principles and financial concepts for Certified FP&A Professional (FP&A)
2 CPD Credit for Chartered Accountants - Scotland
2 CPE Credit of Finance for Iowa Licensed Public Accountant (IA-LPA)
2 CPD Credit for Chartered Accountants - Ireland (CAI)
2 CPD Credit for CPA - Ireland
2 CPE Credit of Finance for Maine Licensed Public Accountant (ME-LPA)
2 CPE Credit of Finance for Delaware Licensed Public Accountant (DE-LPA)

About Instructor

Ross Maynard

Managing Director, Ideas2Action Process Excellence Ltd

My philosophy is to inspire, challenge and support change. I have nearly 30 years’ experience as a business author and consultant.

As a consultant, I specialise in process improvement based on the Lean philosophy. I facilitate improvement teams and provide expertise in performance measurement and management; problem solving; and process improvement.

As well as delivering webinars for MyCPE, I develop courses and webinars for the ACCA (Association of Chartered Certified Accountants) in the UK and other specialist business and finance providers.

I live in Scotland, near Glasgow, with my wife, daughter and Cocker Spaniel.

Additional Information

Duration

2 Hours

Course Level

Basic

Instructional Method

Group Internet Based

Pre-requisites

None

Advance Preparation

None

FAQ’s

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NASBA APPROVED

MY-CPE LLC, 1600 Highway 6 south, suite 250, sugar land, TX, 77478

MY-CPE LLC (Sponsor Id#: 143597) is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.NASBARegistry.org.

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Kinjal Sachde, CPA (US)

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Jim Houlihan, CPA (US), CVA

Good course.

2 Credits

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Finance

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Profitability Analytics: A Beginner’s Guide

Course Details

Learning Objectives

Course Description

Qualifies for

Webinar Qualifies For

Presenter Details

About Instructor

Ross Maynard

Other Details

Additional Information

2 Hours

Basic

Group Internet Based

None

None

FAQ’s

NASBA APPROVED

Ratings and Review

4.5

Kinjal Sachde, CPA (US)

Jim Houlihan, CPA (US), CVA

Subject Area

Unlimited Access Plan

Inclusions

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