Apoorv Dwivedi Joins MYCPE ONE as New Marketing Coach for Digital Marketing Division 

MYCPE ONE announces a strategic partnership with Apoorv Dwivedi, the Founder and CEO of Fixyr, who joins the organization as Marketing Coach, Digital Marketing Division.
 
In this role, Apoorv will work closely with MYCPE ONE’s leadership and client-facing units to drive growth in the firm’s website and digital marketing service offerings. This partnership reflects MYCPE ONE’s growing emphasis on providing accounting and CPA firms with not only top-tier outsourcing and continuing education solutions, but also forward-thinking marketing strategies tailored to the profession.
 
Elevating Strategic Marketing for CPA and Accounting Firms

 
With over a decade of experience in building brand equity and lead generation programs for professional service firms, Apoorv brings an established track record of success. At MYCPE ONE, his involvement will span across:

• Client Strategy & Leadership: Apoorv will take an active role in working with high-value clients, joining lead calls and strategic consultations to guide firms on how to scale through digital marketing and brand positioning.
• Thought Leadership & Representation: He will represent MYCPE ONE in key webinars, virtual coaching sessions, and live events, acting as both a strategic voice and subject matter expert within the accounting community.
• Brand Alignment & Growth Direction: Apoorv will work closely with the marketing and digital delivery teams to align MYCPE ONE’s strategy, content, and digital presence with its mission to be a growth partner for accounting firms.

 

“Apoorv brings not just marketing expertise, but a deep understanding of how accounting firms think, operate, and grow,” said Shawn Parikh, CEO and Co-Founder of MYCPE ONE.
 

“We’re excited to welcome him to MYCPE ONE as we continue building a holistic platform for the accounting profession—one that combines digital marketing, continuing education, M&A advisory, and offshore capabilities under one roof.” he added.
 
This partnership signifies MYCPE ONE’s continued investment in creating impact across the full lifecycle of client growth. With Apoorv joining as the official digital marketing coach, the collaboration aims to deliver strategic marketing education, hands-on guidance, and enhanced digital capabilities to firms of all sizes.