In every Olympic broadcast, there is that slow-motion moment. The athlete stands on the podium, medal around their neck, anthem playing, eyes misty. It feels pure. Simple. Earned. Then, about three weeks later, someone asks, “So… how doe...
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Subscribe11 FEB 2026 / ACCOUNTING & TAXES
CPE Approved
U.S. Olympians competing in the 2026 Winter Games in Milan-Cortina face a complex tax framework that includes the "victory tax," which applies to the value of Olympic medals and associated prize money, unless the athlete's adjusted gross income is under $1 million. The tax also impacts endorsement deals, sponsorships, and other sources of income, revealing wider considerations of tax structures, thresholds, and planning faced by athletes.
In every Olympic broadcast, there is that slow-motion moment. The athlete stands on the podium, medal around their neck, anthem playing, eyes misty. It feels pure. Simple. Earned. Then, about three weeks later, someone asks, “So… how doe...
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