MYCPE ONE

Online Reviews & Reputation: Getting More Reviews for Your CPA Firm 1 Credit

Online Reviews & Reputation: Getting More Reviews for Your CPA Firm 1 Credit

  • Rating

    5

  • Published on

    July, 2026

  • Subject Area

    Communications and Marketing

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Learning Objectives

  • Build Social Proof: Develop a collection of authentic testimonials that build credibility.
  • Influence Decisions: Provide the validation potential clients seek when selecting a firm.
  • Systematic Approach: Create sustainable processes for regularly generating reviews.
  • Professional Standards: Learn to request reviews while maintaining appropriate boundaries.
  • Reputation Management: Understand how to monitor and respond to online feedback.
  • Competitive Position: Strengthen your online presence relative to other firms in your market.
  • Client Relationships: Handle review requests in ways that strengthen rather than strain relationships.
  • Practical Implementation: Leave with templates and workflows you can immediately apply.

Course Overview

Online reviews have become a critical factor in professional services selection, with potential clients increasingly consulting Google reviews, testimonials, and ratings when choosing a CPA or accounting firm. This webinar addresses the unique challenges accounting firms face in soliciting reviews while maintaining professional standards and provides ethical, effective strategies for building a strong online reputation. Learn how to systematically encourage satisfied clients to share their experiences while managing your firm's digital reputation.

Major Topics:

  • Understanding the impact of online reviews on professional services selection
  • Key review platforms for CPA firms: Google Business Profile, industry directories, and specialized sites
  • Ethical considerations and professional standards around soliciting client reviews
  • Developing a systematic review request process that feels natural and appropriate
  • Timing review requests: identifying the right moments in the client relationship
  • Crafting review request messages that generate responses without being pushy
  • Making the review process easy: providing clear instructions and direct links
  • Responding to reviews professionally: both positive feedback and negative comments
  • Handling negative reviews: addressing concerns while maintaining professionalism
  • Encouraging specific, detailed reviews that provide value to potential clients
  • Internal processes: training staff and building review requests into workflows
  • Monitoring and managing your online reputation across multiple platforms
  • Compliance considerations specific to accounting and professional services

On Demand Credits for All Qualifications

License details Credits Status
Communications and Marketing for Certified Public Accountants (CPA-US) 1 CPE Approved
Specialized Knowledge for Chartered Professional Accountant in Canada 1 CPD Eligible
Association of Chartered Certified Accountants (ACCA) 1 CPD Eligible
Chartered Accountant - ICAEW 1 CPD Eligible
Chartered Accountants - Scotland 1 CPD Eligible
Chartered Accountants - Ireland (CAI) 1 CPD Eligible
CPA - Ireland 1 CPD Eligible

Additional Information

Credit

1

Course Level

Intermediate

Instructional Method

QAS Self Study

Group Internet Based

Pre-requisites

None

Advance Preparation

None

NASBA APPROVED

MY-CPE LLC, 1600 Highway 6 south, suite 250, sugar land, TX, 77478

MY-CPE LLC is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.nasbaregistry.org.

Dive into the world of CPA CPE Courses with MYCPE ONE. Our online courses are here to help you complete your CPA CPE credits seamlessly. We cover a wide range of topics delivered by professional subject matter experts. Forget the traditional way of learning with flexible scheduling and learn at your own pace. Join us and start your journey toward professional growth today!

About Instructor

Apoorv Dwivedi

Apoorv Dwivedi PMP, CIP

CMO, Fixyr Marketing

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Apoorv Dwivedi is the founder at Fixyr, a boutique consultancy he set up to help accounting, tax and business advisory practices across North America. Before founding Fixyr Apoorv worked for 25+ years at leading high growth CPA and financial firms in senior leadership, strategy, and marketing roles.   

In his time at public practice and after setting up Fixyr, he has developed and executed successful plans for thousands of CPAs and designated professionals. He’s managed over$40MM in spend, had P&L responsibility, and was responsible for recruiting, leading, and coaching over 200 staff. He has led a number of innovation initiatives, product development and market research at accounting & advisory firms, fintech startups and mid-size financial institutions.  

He regularly speaks on strategy, marketing, and innovation-related topics at industry conferences, and volunteers on boards of industry and non-profit organizations. 

Chris Rivera

Chris Rivera

Director of Strategic Growth, MYCPE ONE

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Christopher Rivera, Chris serves as a Director of Strategic Growth at MYCPE ONE. He is an expert at leading and managing teams actively from the front. His expertise in sales, training, coaching, mentoring and influencing combined with his competitive nature makes him a strong leader. 

Chris has traveled through the length and width of the country and has spoken with more than five thousand CPAs, understanding their challenges and limitations. On the grounds of that, he can now easily provide opinions and solutions that can be immensely helpful to the professionals. He has also represented MYCPE ONE at a number of major accounting conferences and networking events.

On Demand FAQs

What is Self Study (QAS)?

Self Study QAS (Quality Assurance Service) is a NASBA and other regulatory bodies approved program designed for Professionals to complete their Continuing Professional Education credits through self-paced, interactive courses that meet the highest standards of quality and compliance. Our courses qualify for credits with NASBA, IRS, CFP Board, HRCI, SHRM, Payroll Org, FP Canada, and 25+ other professional organizations.

How do I earn CPE credits through self-study?

To earn CPE credits, you must complete the self-study course, pass the required assessments, and submit the necessary documentation. Credits are awarded based on the completion of course hours and successfully passing the assessments.

Are the self-study courses accepted by NASBA and other professional organizations?

MY-CPE LLC courses are accepted for continuing education credit by various professional certification programs, including NASBA, IRS, CFP Board, and HRCI. MY-CPE LLC is also recognized by SHRM to offer Professional Development Credits (PDCs) for SHRM-CP® and SHRM-SCP® recertification activities.

What are the requirements to maintain compliance with self-study courses?

To maintain compliance, you must follow the guidelines set by NASBA and other regulatory bodies, which include completing the course within the specified timeframe, passing the assessments, and keeping accurate records of your learning activities.

How can I access my course completion certificates?

After successfully completing a self-study course and passing the assessments, you can access and download your course completion certificates from your account dashboard on our platform. These certificates are recognized by NASBA, IRS, CFP Board, HRCI, SHRM, Payroll Org, FP Canada, and 25+ other professional organizations for compliance and reporting purposes.

How are credits reported to governing bodies?

We issue instant credit certificates, ensuring they are valid for presentation to governing bodies. Typically, we report IRS, CTEC, CFP, IDFP, IWI, VBOA Ethics credits within 7 days – the fastest in the industry.

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Online Reviews & Reputation: Getting More Reviews for Your CPA Firm

Inclusions

  • Multiple Credits

    Multiple Credits

    Earn continuing education credits with flexibility. Choose from live webinars, on-demand courses, e-books, or podcasts to fit your learning style and schedule.

  • Certifications & Reporting

    Certifications & Reporting

    We issue instant credit certificates, ensuring they are valid for presentation to governing bodies. Typically, we report IRS, CTEC, CFP, IDFP, IWI, VBOA Ethics credits within 7 days - fastest in the industry.

  • Credit Tracker

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