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15 OCT 2024 / PERSONAL FINANCE
So here we are again: another year, another Social Security COLA adjustment. But this time, it’s a modest 2.5%. Now, before you ask, "What’s up with that?" let’s break it down. The Social Security Administration (SSA) just announced that starting January 2025, more than 72.5 million Americans receiving Social Security and Supplemental Security Income (SSI) will see a 2.5% increase in their benefits. In real terms, that’s around $50 extra each month for retirees. But will this bump actually make a difference?
You might be wondering why this year’s COLA (Cost of Living Adjustment) is on the lower side. Let’s take a quick stroll down memory lane. In recent years, we’ve seen some pretty hefty COLA increases: 5.9% in 2022, a whopping 8.7% in 2023, and 3.2% in 2024. But in 2025? We’re looking at just 2.5%. Now, before you grab your calculator, that means most folks will get a monthly increase of about $48 to $50.
The SSA bases its annual COLA on inflation data collected during July, August, and September, using the Consumer Price Index for Urban Wage Earners and Clerical Workers (CPI-W). So, the number crunchers at the Bureau of Labor Statistics take a look at what’s happening with prices, and boom—that’s how we get our COLA. With inflation cooling off in the past year, the SSA aimed to keep things in check.
If you’re thinking, "What’s a couple of bucks gonna do for me?" you’re not alone. A 2024 survey by The Senior Citizens League showed that 69% of seniors said their household expenses were outpacing their Social Security adjustments. Food, housing, healthcare—those prices aren’t slowing down. In fact, seniors are spending more than ever on necessities, while their benefits struggle to keep up.
The SSA claims that COLA aims to keep purchasing power stable, but this hasn’t always been the case. Let’s do a quick number play. Imagine you’re a retiree getting $1,000 a month. With a 4% COLA during a 5% inflation year, you’d be looking at $1,040 when you really need $1,050. So, while you may appreciate that extra cash, the gaps add up over time, meaning you could be short hundreds, if not thousands, in the long run.
Along with the COLA, there’s a tweak to the taxable earnings cap. Starting in January 2025, workers will pay Social Security taxes on earnings up to $176,100, up from $168,600 in 2024. Most wage earners won’t feel this change, but for high-income folks, it’s something to note. So, if you’re in that bracket, you might be thinking about how to maximize those contributions.
And, for the tech-savvy seniors and advisors out there, keep an eye on the newly designed COLA notices. This year, SSA’s going digital-friendly, allowing those with a my Social Security account to access their COLA notifications online. It’s faster, easier, and saves a few trees. Those who stick to the classic paper route will receive their notices in December, just in time to budget for the New Year.
Here’s where it gets interesting: the SSA’s formula has been automatic since 1975, designed to keep benefits aligned with inflation. But advocacy groups, like The Senior Citizens League, argue the formula doesn’t truly reflect the rising costs that seniors face. Healthcare, for instance, often grows faster than general inflation, leaving many seniors strapped for cash, even with a COLA.
This raises a bigger question: Should the SSA be using a different index to calculate COLA? Currently, they’re using the CPI-W, which is based on urban workers’ expenses. Some argue that a more senior-specific index could paint a more accurate picture. After all, many of us aren’t exactly concerned about the latest flat-screen TV prices when we’re watching healthcare costs skyrocket.
Mary Johnson, a Social Security analyst, says it plain and simple: "A low COLA means that seniors’ purchasing power wasn’t eroded as much as in previous years." But is that really the case? Even with the recent cooler inflation, seniors are facing rising costs on essentials, from prescription drugs to rent. If you’ve got clients relying on Social Security as a primary income source, this might not feel like a meaningful difference.
The SSA’s COLA is supposed to act as a buffer, ensuring that recipients can still afford the basics. But if we keep seeing these small adjustments year after year, seniors could be left in a bind. Consider the potential for COLA to go up or down based on political pressure. Some lawmakers have floated the idea of limiting COLA for wealthier retirees, while others suggest adjusting the index to better reflect real-world expenses for seniors. So far, none of these ideas have gained much traction, but it’s worth keeping an eye on.
If you’re wondering what this means for you or your clients, here are a few strategies:
So, there you have it—the lowdown on the 2025 COLA. While a 2.5% bump might feel like small potatoes compared to previous years, it’s better than no increase at all. As always, staying informed and planning ahead are the best ways to make the most of your Social Security benefits. Because, let’s face it: every dollar counts. Don’t miss a beat! Subscribe for a weekly rundown, tailored for today’s professionals on the go, delivered right to you!
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