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Why CRM Has Eclipsed ERP (And Why It Matters To You)

  • CPA (CA)
  • CMA
  • CPA (US)
Why CRM Has Eclipsed ERP (And Why It Matters To You)

1 Credit

FREE

Subject Area

Business Management and Organization

Webinar Qualifies For

1 CPE credit of Business Management & Organization for all CPAs

1 CPE credit of Corporate Finance for CMAs

1 CPD credit (Verifiable) for Canadian CPAs

1 General Educational credit for Tax Professionals / Bookkeepers / Accountants

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Course Description

All businesses seek the best ways to save money, boost productivity, and organize workflow. Information Technology (IT) has become a major resource in accomplishing these goals.

Technology, especially in the business world, has NOT all evolved at the same rate. Over time some platforms have become more advanced and comprehensive than others. Such is the case of the CRM (Customer Relationship Management) IT environment when compared to the ERP (Enterprise Resource Planning) system.

Presented by Accounting Seed, this CPE webinar will explore how and why CRM has utterly eclipsed the long-reigning ERP system as the central hub of the organization’s IT system.

Designs define the technology, just as with anything else, the central paradigms of CRM and ERP would shape how they would be used and grow. The central paradigm on which CRM was founded is the opposite of ERP.

If one was to picture an eclipse, one sphere rapidly taking over the space of another, this encapsulates the relationship between CRM and ERP. CRM has overtaken ERP, but the foundations of ERP are still useful.

This is a story of technology and changing needs that we've seen multiple times with other technology giants such as Netflix and Uber.

Understanding the differences between these two technologies is vital for accountants to know, as both applications impact and manage accounting processes differently.

Register today!!!!

Learning Objectives

  • To discuss the differences between CRM and ERP. 
  • To analyze how the shift from ERP to CRM occurred.
  • To investigate why a CRM mindset is better for accountants.
  • To analyze how CRM solutions interact with accounting processes.

Who Should Attend?

  • Business Owner
  • CEO
  • Certified Management Accountant
  • Certified Public Accountant
  • CFO/Controller
  • CPA (Industry)
  • CPA - Mid Size Firm
  • CPA - Small Firm
  • Young CPA