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Crafting Brand Identity: Strategies for Accounting Firms 0.5 Credit

Crafting Brand Identity: Strategies for Accounting Firms 0.5 Credit

  • Rating

    4.6

  • Reviewed on

    February, 2025

  • Subject Area

    Business Mgmnt and Org

Learning mode

Podcast
  • Watch the podcast
  • Listen to the podcast
  • Take the assessment test
  • Get your certificate

Learning Objectives




  • To explore the body of research on developing brand identity
  • To recall the difference between brand and branding
  • To identify the issues in employer branding
  • To recognize how to develop your niche

Course Overview

In this podcast Christopher Rivera, Director Client relations, Entigrity Offshore Staffing, takes a conversation forward on Building Kickass Offshore Team with Ben Stanbury, Director, Prosper and the Artnership, The creative branding agency for accountants, CPAs and business advisers. 

They discuss on following subjects:

  • How accountants can develop a brand identity
  • Challenges in the accounting industry
  • Developing a niche and thought leadership for accounting firms

The podcast focuses on how branding can be helpful to accountants in developing a unique brand identity.

On Demand Credits for All Qualifications

License details Credits Status
Business Mgmnt and Org for Certified Public Accountants (CPA-US) 0.5 CPE Approved
Business Mgmnt and Org for CPA in Canada 0.5 CPD Eligible
Business Mgmnt and Org for Certified Management Accountants (CMA) 0.5 CPE Eligible
Business Mgmnt and Org for Certified Fraud Examiner (CFE) 0.5 CPE Eligible
Association of Chartered Certified Accountants (ACCA) 0.5 CPD Eligible
Chartered Accountant - ICAEW 0.5 CPD Eligible
Chartered Accountants - Ireland (CAI) 0.5 CPD Eligible
Chartered Accountants - Scotland 0.5 CPD Eligible
CPA - Ireland 0.5 CPD Eligible

Additional Information

Credits

0.5

Course Level

Basic

Instructional Method

QAS Self Study

Group Internet Based

Pre-requisites

None

Advance Preparation

None

NASBA APPROVED

MY-CPE LLC, 1600 Highway 6 south, suite 250, sugar land, TX, 77478

MY-CPE LLC (Sponsor Id#: 143597) is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors.

About Experts

Ben Stanbury

Ben Stanbury

Owner, Prosper

  • 4.6
  • rating
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I’m Ben, a brand identity and design consultant with over 10 years’ experience in delivering impactful graphics, websites and printed materials to businesses in the UK and internationally.

Having achieved a BA (Hons) Degree in Graphic Design with South East Essex College, I founded my first company back in 2010 before establishing Prosper, an agency that provides bespoke, consultancy-led design and marketing services to accountants and financial services companies.

I work closely with forward-thinking accountancy firms, independent financial advisors and financial consultants who want to invest in their branding, refine their messaging and market themselves more effectively, both online and offline.

Approachable, reliable, creative and committed to helping you grow in line with your own goals, I can help you to explore the vital role that effective design can play in your business’ development.

I’ll use my tried-and-tested Three-Point Brand Development Process to help you understand why you’re in business, how you’re going to take your company to the next level, and what you’ll need to invest in for the best results. I’ll also help you develop a clear idea of your ideal client and how you can best serve them.

Do you need to develop your brand identity or reposition your company, but just don’t know where to start? Book in a free consultation and let’s work it all out together.

Chris Rivera

Chris Rivera

Director of Client Relations, MYCPE ONE

  • 4.3
  • rating
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Christopher Rivera, Chris serves as a Director of Client Relations and Business Development at MYCPE ONE. He is an expert at leading and managing teams actively from the front. His expertise in sales, training, coaching, mentoring and influencing combined with his competitive nature makes him a strong leader. 

Chris has traveled through the length and width of the country and has spoken with more than five thousand CPAs, understanding their challenges and limitations. On the grounds of that, he can now easily provide opinions and solutions that can be immensely helpful to the professionals. He has also represented MYCPE ONE at a number of major accounting conferences and networking events.

On Demand FAQs

What is Self Study (QAS)?

Self Study QAS (Quality Assurance Service) is a NASBA and other regulatory bodies approved program designed for Professionals to complete their Continuing Professional Education credits through self-paced, interactive courses that meet the highest standards of quality and compliance. We are approved by NASBA, IRS, CFP Board, HRCI, SHRM, Payroll Org, FP Canada, and 25+ other regulatory bodies.

How do I earn CPE credits through self-study?

To earn CPE credits, you must complete the self-study course, pass the required assessments, and submit the necessary documentation. Credits are awarded based on the completion of course hours and successfully passing the assessments.

Are the self-study courses approved by NASBA and other regulatory bodies?

Yes, all our self-study courses are approved by NASBA, IRS, CFP Board, HRCI, SHRM, Payroll Org, FP Canada, and 25+ other regulatory bodies, ensuring they meet the rigorous standards for quality and educational content set by these organizations.

What are the requirements to maintain compliance with self-study courses?

To maintain compliance, you must follow the guidelines set by NASBA and other regulatory bodies, which include completing the course within the specified timeframe, passing the assessments, and keeping accurate records of your learning activities.

How can I access my course completion certificates?

After successfully completing a self-study course and passing the assessments, you can access and download your course completion certificates from your account dashboard on our platform. These certificates are recognized by NASBA, IRS, CFP Board, HRCI, SHRM, Payroll Org, FP Canada, and 25+ other regulatory bodies for compliance and reporting purposes.

How are credits reported to governing bodies?

We issue instant credit certificates, ensuring they are valid for presentation to governing bodies. Typically, we report IRS, CTEC, CFP, IDFP, IWI, VBOA Ethics credits within 7 days – the fastest in the industry.

Reviews and Ratings

out of 5

Excellent (74%)

Very Good (22%)

Average (4%)

Poor

Terrible

AQ

Aqib Qadri, CPA in Canada

5

Great podcast, easy to listen and understand.

Inclusions

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  • Certifications & Reporting

    Certifications & Reporting

    We issue instant credit certificates, ensuring they are valid for presentation to governing bodies. Typically, we report IRS, CTEC, CFP, IDFP, IWI, VBOA Ethics credits within 7 days - fastest in the industry.

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