We've Been Deceived: Credit Card Processing Fees Are Out Of Control

Merchant services, like payment processing, are vital for businesses today. Whether you’re a brick-and-mortar business or you conduct most of your business on the world wide web. The ability to accept multiple forms of payment enables you to remain competitive in today’s global economy, as well as locally in your community. In spite of being so vital, every merchant is probably a little unhappy about the fact that they have to go through the hassle and expense of setting up a merchant account just so their customers can use credit cards. Having to pay the credit card processing charges every time a customer uses a card makes it even worse.

Deceptive statements, hidden fees, and broken promises are all too common in the world of credit card processing. The industry is notorious for taking advantage of merchants.

Twice a year, Visa, Mastercard (and sometimes American Express) change the rules about how credit card processing fees are calculated. Sometimes, those changes can make a big dent in your profitability, and the updates that took place in April of 2021 were both drastic and deceitful. 

In this CPE webinar, we will discuss some of the strange tactics the card brands use to increase your merchant account fees and how other parties involved tend to abuse these rule changes. For any business that accepts credit cards, these fees are constantly on the rise.  In many cases, those fees can be avoided or reduced with the proper expertise.

This online CPE webinar covers the following key topics:

• Understanding the fee structure and who benefits from these fees.
• How to mitigate fees without changing the credit card processor.
• What is surcharging? And is it legal? Benefits and Drawbacks of credit card surcharging.
• How surcharging should be done? DIY or basic methods that can help you reduce your credit card fees.