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3 Things Your Pricing Should Include in Today's Environment (Covid-19 Special)

4.6 (156)

William Hamilton

SmartPath

Thursday, August 20, 2020 | 01:00 PM EDT

  • CPA

1.5 Credits

FREE

Subject Area

Business Management and Organization

Webinar Qualifies For

1.5 CPE credit of Business Management & Organization for all CPAs

1.5 CPD credit (Verifiable) for Canadian CPAs

1.5 General Educational credit for Tax Professionals / Bookkeepers / Accountants

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Course Description

Most CPAs in the US are overworked – working far too many hours – for far too little reward.  This needs to change. The biggest reason for working too many hours for too little reward is the wrong pricing model. You already know how different this tax season is compared to those in the past. There’s one huge aspect of today’s environment that many firms still haven’t fully addressed yet. How your pricing should be adjusted to align with these changes. 

Today’s environment is forcing you to: 

  • Answer more questions than ever from clients. 
  • Work harder to explain how stimulus strategies and new legislation could affect their tax picture.
  • Do additional planning & projections to try and improve client outcomes whenever you can.
  • Invest in additional training just to be ready to do your job!  

Add to that, many clients are financially “wounded” from surviving this crisis, so you’ll need a way to help them rebuild for the future. If you haven’t thought about or updated your pricing your structure to account for all this – then you could end up doing much more work this next year, with much less compensation. 

So how do you successfully adjust your pricing to align with today’s environment and all the after-effects (without alienating clients or spinning your wheels)? This free CPE webinar will teach you step-by-step the three things your pricing strategy should include to optimize your revenue and streamline your service offerings in today's world.

Learning Objectives

  • Identify ways of successfully increase your fees to be fairly compensated for all the extra work on your plate.
  • To identify the secret of increasing fees the right way so you won’t upset or lose clients.
  • Identify ways of setting up your fees to the exact things clients want to pay for, so the increase can be easy.
  • Identify the 3 things your pricing should include so you can increase your revenue THIS YEAR.
  • To recall the real world examples of pricing strategies in action to you can implement everything you learn right away.

Who Should Attend?

  • Accountant
  • Accounting Firm
  • Accounting Managers
  • Accounting Practice Owners
  • Accounts Director
  • Business Owner
  • CEO
  • CPA - Mid Size Firm
  • CPA - Small Firm
  • CPA in Business
  • Entrepreneurial Accountant
  • Entrepreneurial CPA
  • Senior Accountant
  • VP Accounts
  • Young CPA

Testimonial

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    [no_of_record] => 156
    [average] => 4.6410
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4.6

(156)
69%
27%
3%
0%
1%

KK

It was very informative webinar.

KK

It was very informative webinar.

MR

Good