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Complete CFO Guide On Analytics, Corporate Performance Management, Budgeting, Reporting

  • Accountant
  • CPA (CA)
  • CMA
  • CPA (US)
  • CA - ICAEW
  • CFA
  • ACCA
  • FPAC
  • CA - Ireland
  • CA - Scotland
  • CPA - Ireland
  • CWS

Published: October, 2021

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Before starting this self study program, please go through the instructional document.

  • Course Description
  • Course Qualification
  • Presenter
  • FAQ

Course Description


  • Drowning in Data but Starving for Information
    8 mins
  • ABPM's three major components
    27 mins
  • Constructing Your Strategy Map
    57 mins
  • The "Law of the Lid"
    86 mins
  • What has Caused Interest in CPM?
    109 mins
  • Combined ABC and Project Accounting
    135 mins
  • KPI Linkage of Customer Profits to the Scoreboard
    152 mins
  • Costing Continuum / Levels of Maturity
    182 mins
  • Vision and Mission Statements
    218 mins
  • The Intelligence Hierarchy
    264 mins
  • What Pressures Cause Interest in Business Analystics
    300 mins
  • Baseball has received much attention
    353 mins

Course Description

Management accounting practices have become increasingly progressive since the 1980s. Many organizations are far from where they want and need to be with improving performance, and they apply intuition, rather than hard data, when making decisions. Collecting, validating, and reporting data is not the same thing as analyzing information where we can glean valuable, actionable insights. In this full-day Online CPE Webinar Internationally recognized expert, speaker, and author Gary Cokins will take you from applying corporate performance management to applying business intelligence and analytics to financial information. 

Corporate performance management (CPM) is now viewed as the seamless integration of managerial methods such as strategy execution with a strategy map. Once implemented it links the strategies of an organization to their plans and execution, therefore helping organizations succeed. In this webinar, we will explore different types of performance management tools and how they work, and how can they provide the best results for decision making when embedded with business analytics.

Critics have claimed that traditional managerial accounting is at best useless and at worst dysfunctional and misleading. Most line managers do not trust their management accounting data. Enter 21st Century management accounting developed cost/unit metrics. The webinar will explore how to gain its value for budgeting, cost analysis, and control. 

This online CPE webinar will also explore driver-based budgeting for scenario planning and analysis of a growing organization. It will also delve deep into how driver-based budgeting can help roll financial forecasts, cash flow projections, and more.

To lead to better decisions, data needs to be analyzed and converted into intelligence. Though understanding this is very easy, we all know that despite drowning in data, a business starves for actionable information. The webinar also explores how you can generate the data and make it available in such a way that it smoothens the production of its conversion into business analytics and business intelligence for all the departments.

Any professional who knows the application of these skills will remain in demand because of its universal requirement and better results. This Online CPE webinar will bring you up to speed on the concepts, nomenclature, applications, and tools associated with data analytics and business intelligence. 

This online CPE webinar on Finance will cover the following key topics: 

  • Companion balanced scorecard (KPIs)
  • Enterprise risk management (ERM)
  • Driver-based budgets, rolling financial forecasts, and continuous refreshing rolling financial forecasts
  • Product, service-line, channel, and customer profitability analysis (using activity-based costing [ABC] principles)
  • Customer lifetime value (CLV)
  • Lean and Six Sigma quality management for operational improvement
  • How activity-based costing can be useful?
  • Identifying key budgeting process issues
  • Risk assessment grid
  • Linking strategy and risk to the budget
  • How to deal with Resource Capacity Planning
  • Integrating Enterprise Risk Management with CPM
  • Risk managers: Friend or foe of executives
  • The intelligence hierarchy
  • How you can leverage big data and continuum of analytics for better decision making?

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Learning Objectives

  • To provide an overview of all of the corporate performance management (CPM) methods
  • To explore balance scorecard, designing a strategy map, and defining appropriate key performance indicators (KPIs) for motivation and incentives
  • To explore how to use ABC to manage product, service-line, channel, and customer profitability
  • To identify how to measure customer lifetime value (CLV) for retail customers, compare ABC with time-driven ABC, resource consumption accounting (RCA), and apply “Attributes” to assess “value-added costs” and “costs of quality (COQ)”
  • To explore the shift to rolling financial forecasts, dealing with resource capacity planning, integrating Enterprise Risk Management with CPM, and applying Target Costing for new products and services
  • To recognize why there is an increased the interest in BI and BA.
  • To identify the analytics continuum and differentiate between forecasting and predictive analytics

Recommended For

  • This Online Continuing Professional Education webinar is recommended for CPAs, CIAs, CMAs, and Other Professionals who desires to help their clients with better decision making
  • This Online CPE webinar is also recommended for CPAs in Canada who wants to help their clients in achieving better performance through strategic decision making

Who Should Attend?

  • Accountant
  • Accounting and audit managers/practitioners
  • Accounting Firm
  • Accounting Managers
  • Accounting Practice Owners
  • Bookkeepers & Accountants & Tax Preparers
  • Business Owner
  • Certified Management Accountant (CMA)
  • CFO/Controller
  • Chief Accounting Officer
  • Cloud Accountants
  • CPA (Industry)
  • CPA - Mid Size Firm
  • CPA - Small Firm
  • Director of Accounting
  • Entrepreneurial Accountant
  • Entrepreneurial CPA
  • Finance Director
  • Finance Pros
  • Outsourced CFO
  • Senior Accountant
  • Tax Accountant (Industry)
  • VP Accounts
  • VP Finance
  • Young CPA

Course Qualification

Webinar Qualifies For

  • 8 CPD Credit for Chartered Professional Accountant (CPA Canada)
  • 8 CPE Credit of Finance for Certified Public Accountants (CPA-US)
  • 8 CPE Credit for Certified Management Accountants (CMA)
  • 8 CRE Credit for Certified Corporate FP&A Professional (FPAC)
  • 8 CPD Credit for Accredited in Business Valuation (ABV)
  • 8 PL Credit for Chartered Financial Analyst (CFA)
  • 8 CPE Credit for Certified Business Appraiser/Master Certified Business Appraiser (CBA/MCBA)
  • 8 CE Credit for Certified Fiduciary & Investment Risk Specialist (CFIRS)
  • 8 CE Credit for Certified Wealth Strategist (CWS)
  • 8 General Credit for Accountant/Bookeeper
  • 8 CPD Credit for CA - ICAEW
  • 8 CPD Credit for Chartered Certified Accountants (ACCA)
  • 8 CPD Credit for Chartered Accountants - Ireland (CAI)
  • 8 CPD Credit for Chartered Accountants - Scotland
  • 8 CPD Credit for CPA - Ireland

Additional details

  • Course Level :
  • Credits :
  • Instructional Method :
    QAS Self Study
  • Pre-requisites :
  • Advance Preparation :


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MY-CPE LLC (Sponsor Id#: 143597) is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.NASBARegistry.org.


About Presenter

Gary Cokins, CMA, MBA

Advisor, Gary Cokins

Gary Cokins is an internationally recognized expert, speaker, and author in enterprise and corporate performance management improvement methods and business analytics. He is the founder of Analytics-Based Performance Management, an advisory firm located in Cary, North Carolina at www.garycokins.com . Gary received a BS degree with honors in Industrial Engineering/Operations Research from Cornell University in 1971. He received his MBA with honors from Northwestern University’s Kellogg School of Management in 1974.Gary began his career as a strategic planner with FMC’s Link-Belt Division and then served as Financial Controller and Operations Manager. In 1981 Gary began his management consulting career first with Deloitte consulting, and then in 1988 with KPMG consulting. In 1992 Gary headed the National Cost Management Consulting Services for Electronic Data Systems (EDS) now part of HP. From 1997 until 2013 Gary was a Principal Consultant with SAS, a leading provider of business analytics software. 

About Company

Analytics-Based Performance Management LLC. provides advisory services to organizations, consulting firms, and software vendors with their challenges to get started, implement, and leverage enterprise and corporate performance management (EPM / CPM) methods such as customer profitability analysis (using ABC), analytics, rolling financial forecasts, strategy maps, and balanced scorecards (KPIs).


FAQs content

  • To receive Continuing Education credit for the event, you must register for the webcast prior to the start of each program.
  • Continuing Education Credit Certificate is available to all eligible participants within 24 hours of each webinar.
  • You must attend complete live webinar and respond to all polling questions asked during the webinar. Credits would be issued on 50 minute credit hour basis.
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  • Our courses meet the global Continuing Professional Development (CPD-IES7) Standard for Chartered Accountants with International Education Standard 7 (IES 7) set by The International Federation of Accountants (IFAC), the International Accounting Education Standards Board (IAESB) and the Association of Chartered Certified Accountants (ACCA). Based on our accreditation by existing IFAC members and affiliates, we believe learners can count their professionally relevant, verifiable learning activities on myCPE, including taking on demand courses and attending live webinars, toward fulfillment of their verifiable CPD-IES7 requirements. However, if there is any question, we recommend that the individual learner confirm with his/her professional licensing organization before taking myCPE courses for CPD-IES7 credit.
  • You can manage your continuing education certificates and credits through your certificate dashboard which is available when you are logged in to your account (LOGIN)
  • As an accredited provider of Continuing Professional Education in the United States, myCPE online learning platform, courses, and webinars meet the requirements set forth by the Institute of Management Accountants (IMA), an IFAC Member Organization, as well as the National State Boards of Accountancy (NASBA) and the Institute of Internal Auditors (IIA), both IFAC Affiliates. As well as it has been approved by NASBA, Internal Revenue Service (IRS), Certified Financial Planner Board (CFP Board), California Tax Education Council (CTEC), Society of Human Resource Professional (SHRM), Human Resource Certification Institute (HRCI) and many more.Therefore, we believe learners can count their professionally relevant, verifiable learning activities on myCPE, including taking on demand courses and attending live webinars, toward fulfillment of their verifiable continuing education requirement as CPD-IES7 requirements. However, if there is any question, we recommend that the individual learner confirm with his/her professional licensing organization before taking myCPE courses for CPD-IES7 credit.
  • myCPE Courses are taken by : CPA | CMA | CFE | CIA | CPA(Yellow Book)| CFP | CFA | CPA (Govt.) | EA | CRTP | MRTP | ORTP | ABV | CITP | CVA | PFS | CFF and others.

Ratings and Review


24 Ratings



Very Good









Shannon Zander, CPA (US)

Apr 30th, 2022

Great intro into the world of managerial accounting. As a tax CPA this is not an area I get to explore. However I am interested in pivoting to the private sector and this class was a good way to start.


Jason Lapierre, CPA (US)

Dec 9th, 2021


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