Raising More Money From Your Local Business Community

Linda Lysakowski

Linda Lysakowski, LLC

  • CPA Canada
  • CPA

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Before starting this self study program, please go through the instructional document.

Overview

  • Watch Your Language
    1 mins
  • Why haven't you tapped it?
    12 mins
  • Still More Facts
    25 mins
  • what are the key points you need to include when you make your case to businesses?
    37 mins
  • Soliciting Businesses
    52 mins

Course Description

Is “corporate philanthropy” dead or dying? If so, how can we resurrect it? Does it even exist? If your organization has relied on corporate support in the past or is thinking about how to best approach businesses in a new way this webinar is the one you don’t want to miss.  This webinar will discuss the challenges facing businesses and how non-profits can develop win-win situations to encourage business philanthropy.  It also discusses how to approach business leaders, how to motivate them to become involved in your organization, and how to develop a business appeal.

Key topics: 

  • Why non-profits fail at approaching their local business community
  • The fallacy of the Corporate/Foundation Relations Office
  • Identifying and cultivating your local business community
  • The Willie Sutton theory
  • Building networks
  • Cultivation activities
  • Organizing Your Annual Business Appeal
  • A case study

Learning Objectives

  • To identify the ways corporations and businesses can get involved in their organizations
  • To outline the things businesses are looking for in a non-profit organization
  • To outline the structure for a business appeal using volunteers

Who Should Attend?

  • Accountant
  • Accounting Firm
  • Accounting Managers
  • Bookkeepers & Accountants & Tax Preparers
  • CPA (Industry)
  • CPA - Mid Size Firm
  • CPA - Small Firm
  • Entrepreneurial CPA
  • Senior Accountant
  • Staff of Accounting Firm
  • Young CPA