Perfect Your Elevator Pitch 1 Credit
Learning mode
You've just bumped into a former client at the airport. After exchanging pleasantries, he asks you what your new company does.Â
You open your mouth and then pause.Â
Where on earth do you start?
Then, as you try to organize your thoughts, his flight is called, and he's on his way. If you'd been better prepared, you're sure that he'd have stayed long enough to schedule a meeting.
This is one situation where it helps to have an "elevator pitch."Â
This is a short, pre-prepared speech that explains what your organization does, clearly and succinctly.
You only have one chance to make a good first impression so your response or elevator pitch should include what you bring to the table and not just your title.Â
An elevator pitch is a brief, persuasive speech that you use to spark interest in what your organization does. You can also use it to create interest in a project, idea, or product – or yourself.Â
A good elevator pitch should last no longer than a short elevator ride of 20 to 30 seconds, hence the name.
It can take some time to get your pitch right. You'll likely go through several versions before finding a compelling one and that sounds natural in conversation.
This CPE course of Ty Hendrickson will guide you through developing the best possible answer to make the most out of these networking situations.
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Ty is a CPA with almost 20 years of experience in both public accounting and sales. Ty worked as an accountant at firms ranging from small to large prior to moving into the accounting technology sector successfully building sales training programs for both Wolters Kluwer and Bloomberg BNA. Working in different areas of the accounting industry, Ty recognized that sales and business development skills are a necessary part of the job of a CPA, but also the most underserved in terms of skill development and training. Ty’s passion is to provide the tools necessary for accountants to not only be successful but also enjoy business development. Ty has a Bachelor’s degree in Accountancy from Transylvania University in Lexington, KY.
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To maintain compliance, you must adhere to the guidelines set by NASBA and other regulatory bodies, which include attending the full duration of the webinar, participating in interactive elements, and completing any post-webinar evaluations or assessments.
After successfully attending a live webinar and fulfilling all participation requirements, you can access and download your completion certificates from your account dashboard on our platform. These certificates are recognized by NASBA, IRS, CFP Board, HRCI, SHRM, Payroll Org, FP Canada, and 25+ other regulatory bodies for compliance and reporting purposes.
We issue instant credit certificates, ensuring they are valid for presentation to governing bodies. Typically, we report IRS, CTEC, CFP, IDFP, IWI, VBOA Ethics credits within 7 days – the fastest in the industry.
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