Published: October, 2021
To niche or not to niche? Accounting professionals frequently wrestle with this decision.
With cloud accounting clients no longer simply search for a local firm. Instead, they now seek accounting professionals who will expertly resolve their specific business needs.
As your firm continues to grow, you realize consultative services will make an even greater contribution to your clients. A niche strategy elegantly expands your services beyond the fundamentals and grows your bank account.
In order to compete in the accounting profession in the new century, firms must focus their energies on building industry and service specializations, or niches. The evidence is clear. Two-thirds of Accounting Today’s 2021 Top 100 Firms cited industry specializations as an area in which their firms are increasing business. Client survey results tell us that industry knowledge is one of the main reasons why prospects select a CPA firm. Industry specialization has been cited as a factor of local firms’ ability to survive and prosper.
This singular move is liberating. A niche defines exactly where to focus your energy, time, and resources for optimal results.
The many benefits of niche include:
If you’re ready to attract high-value clients who seek you out, then this online CPE course is for you.
This Online Business Management CPE Webinar would be answering those pertinent questions and would also be highlighting the following key topics:
MY-CPE LLC, 1600 Highway 6 south, suite 250, sugar land, TX, 77478
MY-CPE LLC (Sponsor Id#: 143597) is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.NASBARegistry.org.
Co-Host, Business Success Solution
Loren Fogelman is a keynote speaker and one of America’s top ranked business coaches. From 2018 to 2021, she continues to be recognized by HubSpot in its annual list of the world’s top 22 business coaches.
She delivers talks and workshops across the United States at major conferences such as Inbound, one of the world’s most esteemed content marketing events for entrepreneurs, as well as many niche accounting conferences.
Loren is an expert in pricing strategy and sales for accounting professionals. She coaches them to shift away from the “dollars-per-hour” pricing trap to a value-based pricing model. This allows her clients to reduce workload by as much as 50% while doubling revenues.
She’s a regular contributor to Intuit’s Firm of the Future series, Accounting Web and the author of two Amazon best seller books: The Winning Point: How to Master the Mindset of Champions and The Success Solution: Break Through Limiting Beliefs for Business Success.
Ready to value price your services? Discover how to double your income while working half the time. Claim your FREE RESOURCE to separate your fees from your time at https://www.businesssuccesssolution.com/value-book/.
Imagine your business revenues going from $100K ->to $500K->to $1M.
As your revenues increase, your workload lightens. You no longer feel like a hostage to your business, especially during tax season.
At Business Success Solution we emphasize pricing and profits for accounting professionals. Whether you’re a bookkeeper, enrolled agent or CPA, we’ve got you covered. Our proven process, The Ultimate Pricing Formula, includes 5 powerful steps to earn more and communicate your value.
Loren Fogelman, named by Hubspot as one of the Top 22 Coaches in the USA 20182021, and Founder of Business Success Solution, realizes the challenges of building a highly profitable firm without being a slave to your business.
Unfortunately, too many accounting professionals sacrifice.
Does any of this sound familiar? Do you lack a proven process to... -> Communicate your value to attract ideal clients who aren’t price sensitive. -> Price your services to earn more without being a slave to your business. -> Confidently enroll high value clients who happily pay your fees. -> Get paid for services you currently do for free because you don’t know how to charge for them. -> Reduce the overwhelm and constraints so you no longer feel trapped.
Owning an accounting firm differs from working in someone else’s firm. Yes, ownership is riskier than working a 9 to 5. Because of that, you deserve to enjoy the rewards of firm ownership. That’s exactly why we show accounting professionals how to increase their revenues while lightening their workload.