The Innovation Masterclass

Learning Objectives

• To explore the definition of innovation
• To identify why organizations’, need to innovate now more than ever
• To recognize the four main areas organizations can innovate in
• To recognize a four-step model to boost innovation in your organization
• To recognize the global trends affecting business and creating pressure to innovate

Course Description

Innovation is at the heart of entrepreneurship. Aspiring business owners understand that innovation in the product, services, or their innovative usage brings different values that can be advantageous to a specific audience and they try to yield such an advantage. In many ways, innovation is disruptive and affects established businesses.

Markets, and business practices, are changing much more rapidly than ever in the past. One may think things are ticking along nicely but a tsunami of change is coming, and any organization is bound to be affected. Some of the references that can bring a sea of change include robotics and AI, 3D printing, 5G, big data, and more. 

It is required for the organizations to keep a focus on the innovation and how it serves the need of the consumer. This can provide an ongoing perspective as to what actions can be supportive of the long-term value proposition of the business. This “Innovation Masterclass” focuses on creating a culture for organizational innovation. It covers action you can take to innovate in four aspects of your organization:

• Products and Markets
• Business processes
• Workplace practices
• Business models

Further, this online CPE webinar on Business Management provides a four-step model to boost innovation in your organization and looks at some of the major global trends that are changing markets and business practices.

Jump-start up your organization’s innovation efforts with the Innovation Masterclass.

If you want to learn more about QuickBooks, we have customized certificate courses for you: Beginners | Advanced | Comprehensive.

Overview

• Innovation Masterclass Agenda

  4 mins
• Product and Market Innovation

  8 mins
• Business Process Innovation

  14 mins
• Workplace Innovation

  19 mins
• Business Model Innovation

  25 mins
• Practical Steps to Boost Innovation

  28 mins
• Innovation Example

  33 mins
• Thinking Outside the Box

  48 mins